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Digital workshop series "Intercultural Communication"!

Interested in intercultural communication? Excited to learn more about different cultural standards and dimensions?

Organized by the Ludwigshafen University of Business and Society (Germany) the EuroInnA offers digital workshops on intercultural communication on a regular basis.

Digital Workshops „Intercultural Communication I and II”: Next series planned for Autumn 2023 

Who? The workshops (in English) are open to all students/alumni/staff within the EuroInnA-network: Ludwigshafen University of Business and Society (Germany), Universidad de Huelva (Spain), Universidade do Algarve (Portugal), Satakunta University (Finland), and Tomas Bata University (Czech Republic)

What? Communication is the basis of our daily life, of working in teams and international networking. The way we communicate differs depending on our familiy and educational background, peer groups, regional/social circumstances, and national rules and settings.

The training consists of two 2-hour workshops:

  • Workshop I (Basic): In this first workshop we explore and experience how communication works and which rules and settings influence international communication and teamwork. We reflect on our own cultural standards and compare different cultural dimensions.
  • Workshop II (Follow-up): Building on Workshop I we dive a little deeper into the comparison of different cultures: We talk about the empirical research done by communication experts such as Edward T. Hall and Geert Hofstede and we use their ideas of cultural dimensions to analyse and discuss so-called Critical Incidents in an intercultural context.

When? tbd

How? To register, please use the following link: https://forms.office.com/r/CtZwBwLS1H
Please register before tbd.

During both workshop you will not only expand your theoretical knowledge but also experience intercultural communication „first hand“ due to the participants from five different countries!

The digital workshops are held entirely in English by Ilse Page from the LUBS International Office and are free of charge. You will receive a certificate of attendance.


Kerstin Gallenstein

Director of the Department of International Affairs
Erasmus Coordinator

Ernst-Boehe-Straße 4
D-67059 Ludwigshafen

A 210

+49 (0) 621/5203-187

kerstin.gallenstein@ 8< SPAM protection, please remove >8 hwg-lu.de

Prof. Dr. Edith Rueger-Muck
Vice President for International Affairs & Communications

Ernst-Boehe-Str. 4
D-67059 Ludwigshafen


 +49 (0) 621/5203-322

 +49 (0) 621/5203-200


Ernst Boehe Str. 4, A 202

67059 Ludwigshafen

 +49 (0)621 5203 119

 +49 (0)621 5203 115

Email: international@hwg-lu.de

Email for prospective students and applicants: studienbewerbung@ 8< SPAM protection, please remove >8 hwg-lu.de

Our office hours are:

Tuesday-Friday 9:00-12:30 am
Monday, Tuesday, Thursday 2:30-4:00 pm
Wednesday and Friday afternoons closed
We are happy to arrange an appointment, feel free to contact us!