Prof. Dr. oec. Gerhard Raab

• Marketing and Marketing Research
• customer relationship management
• Consumer Behavior
• Business psychology and methodology
• Neuroeconomics

• Consumer behavior and consumer policy
• Capital investment behavior and financial psychology
• Neuroeconomics and economic psychology

• Managing Director Transatlantic Institute
• Head of the International Business Administration (IBA) and Information Technology (IBAIT) degree programs
• Head of the Behavioral Science Research Laboratory

• Since 1986 Professional Association of German Psychologists (BDP) - Honorary Chairman of the Business Psychology Section
• Since 1988 Federal Association of German Economists and Business Economists (bdvb)
• Since 2004 International Association for Research in Economic Psychology (IAREP)
• Since 2018 Society for Applied Economic Psychology (GWPs)

Book publications (monographs)

• Raab, Gerhard; Unger, Alexander & Unger Fritz (2022). Market psychology, 5th updated and revised edition. Wiesbaden: Springer Gabler.
• Raab, Gerhard; Unger, Alexander & Unger, Fritz (2018). Marketing research methods: fundamentals and practical examples, 3rd revised and expanded edition. Wiesbaden: Springer Gabler.
• Müller, Günter; Sauerland, Martin & Raab, Gerhard (2018). Self-leadership at work and in organizations (2018). Hamburg: Windmühle Verlag.
• Sauerland, Martin; Braun, Ottmar & Raab, Gerhard (2017). Health, freedom, and balance: trends in human resource and organizational development. Hamburg: Windmühle Verlag.
• Müller, Günter; Sauerland, Martin & Raab, Gerhard (2016). We are all entrepreneurs! The psychology of successfully founding and managing companies. With a foreword by Götz Werner - founder of dm-drogerie markt. Hamburg: Windmühle Verlag.
• Raab, Gerhard; Unger, Alexander & Unger Fritz (2016). Market psychology, 4th updated and revised edition. Wiesbaden: Springer Gabler.
• Raab, Gerhard; Gernsheimer Oliver & Schindler, Maik (2013). Neuromarketing: foundations - insights - applications, 3rd revised and expanded edition: Wiesbaden: Springer Gabler Research.
• Raab, Gerhard; Huo, Jiazhen & Nicole, Werner (2012). Customer relationship management. Shanghai, China: Shanghai Academy of Social Science.
• Raab, Gerhard; Goddard, Jason; Ajami, Riad & Unger, Alexander (2010). The psychology of marketing: cross-cultural perspectives. Burligton, VT: Gower Publishing.
• Raab, Gerhard; Unger, Alexander & Unger Fritz (2010). Market psychology, 3rd revised and expanded edition. Wiesbaden: Gabler.
• Raab, Gerhard, Ajami, Riad & Goddard, Jason (2010). Customer relationship management (Arabic edition). Hampshire: Gower Applied Research.
• Raab, Gerhard; Gernsheimer Oliver & Schindler, Maik (2009). Neuromarketing: fundamentals - insights - applications, 2nd revised edition: Wiesbaden: Gabler Edition Wissenschaft.
• Raab, Gerhard; Unger, Alexander & Unger, Fritz (2009). Marketing research methods: fundamentals and practical examples, 2nd revised and expanded edition. Wiesbaden: Gabler.
• Raab, Gerhard & Werner, Nicole (2009). Customer Relationship Management: building lasting and profitable customer relationships, 3rd revised and expanded edition. Frankfurt am Main: Verlag Recht und Wirtschaft.
• Raab, Gerhard; Gernsheimer Oliver & Schindler, Maik (2009). Neuromarketing: fundamentals - insights - applications. Wiesbaden: Gabler Edition Wissenschaft.
• Raab, Gerhard; Ajami, Riad A.; Gargeya, Vidyaranya B. & Goddard, Jason (2008). Customer relationship management: a global perspective. Burlington, VT: Gower Publishing.
• Raab, Gerhard & Neuner, Michael (2006). Advertising impact in regional radio: results of a field experimental and media economic study. Baden-Baden: Nomos.
• Raab, Gerhard; Neuner, Michael; Reisch Lucia A. & Scherhorn, Gerhard (2005). Screening procedures for the survey of compensatory and addictive buying behavior (SKSK). Göttingen: Hogrefe.
• Raab, Gerhard & Unger Fritz (2005). Market psychology, 2nd revised and expanded edition. Wiesbaden: Gabler.
• Raab, Gerhard & Werner, Nicole (2005). Customer Relationship Management: building lasting and profitable customer relationships, 2nd revised and expanded edition. Frankfurt am Main: Verlag Recht und Wirtschaft.
• Raab, Gerhard; Unger, Alexander & Unger, Fritz (2004). Methods of marketing research. Wiesbaden: Gabler.
• Raab, Gerhard & Neuner, Michael (2003). The advertising potential of regional radio broadcasters in Rhineland-Palatinate: a communication space analysis of media and motives in the local advertising market. Baden-Baden: Nomos.
• Raab, Gerhard & Lorbacher, Nicole (2002). Customer Relationship Management. Building lasting and profitable customer relationships. Heidelberg: Sauer.
• Raab, Gerhard & Unger, Fritz (2001). Market psychology. Wiesbaden: Gabler.
• Raab, Gerhard (1998). Card-based payment systems and consumer behavior. Berlin: Duncker & Humblot.

Editorial

• Reisch, Lucia & Raab, Gerhard (Eds.) (2018-present). Book series Beiträge zur Verhaltensforschung. Founded in 1959 by Günter Schmölders. Berlin: Duncker & Humblot.
• Raab, Gerhard & Crisand, Nicolas (ed.) (2014-present). Leadership psychology series. Hamburg: Windmühle Verlag.
• Raab, Gerhard & Unger, Alexander (2009). The human being at the center of economic action - Proceedings of the 15th symposium of the Society for Applied Business Psychology. Lengerich: Pabst Science.
• Peters, Helmut & Raab, Gerhard (Ed.) (2004). Bank and youth in dialogue, 2nd revised edition. Oberhausen: Athena.
• Neuner, Michael & Raab, Gerhard (Ed.) (2001). Consumer insolvency and residual debt discharge. Baden-Baden: Nomos.
• Peters, Helmut & Raab, Gerhard (ed.) (2000). Bank and youth in dialogue. Oberhausen: Athena.
• Crisand, Ekkehard & Raab, Gerhard (Eds.) (1999-2014). Leadership psychology series. Hamburg: Windmühle Verlag.

Articles in peer-reviewed journals.

• Xu, Changqin; Unger, Alexander; Bi, Chongzeng; Papastamatelou, Julie & Raab, Gerhard (2022). The influence of Internet shopping and use of credit cards on gender differences in compulsive buying. Journal of Internet and Digital Economics. https://doi.org/10.1108/JIDE-11-2021-0017
• Liu, Yanan; Unger, Alexander; Bi, Chongzeng & Raab, Gerhard (2021). Online compulsive buying as a coping strategy towards self-uncertainty: The moderating role of gender in China. Journal of Internet Commerce. https://doi.org/10.1080/15332861.2021.1988242
• Weinert, Stephan; Günther, Elmar; Rüger-Muck, Edith & Raab, Gerhard (2020). Artificial intelligence in personnel selection and its influence on employer attractiveness. Marketing Science & Inspirations, 15(3), 22-35. https://doi.org/10.46286/msi.2020.15.3.2
• Merdian, Peter; Piroth, Philipp; Rueger-Muck, Edith & Raab, Gerhard (2020). Looking behind eye-catching design: An eye-tracking study on wine bottle design preference. International Journal of Wine Business Research, 33(1), 134-151. https://doi.org/10.1108/IJWBR-07-2019-0044
• Achtziger, Anja; Hubert, Marco; Kenning, Peter; Raab, Gerhard & Reisch, Lucia (2015). Debt out of control: the links between self-control, compulsive buying, and real debts. Journal of Economic Psychology, 49, 141-149.
• Reisch, Lucia; Oehler, Andreas; Raab, Gerhard & Kenning, Peter (2015). Consumer research in the digital world: an agenda. Wirtschaftsdienst - Journal of Economic Policy, 95(12), 807-809.
• Unger, Alexander & Raab, Gerhard (2015). The dark side of globalization and consumption: How similar are Chinese and German consumers toward their proneness to compulsive buying? Journal of Asia-Pacific Business, 16(1), 4-20.
• Weichenmeier, Lena & Raab, Gerhard (2015). How to say no during shopping decisions: An experimental neurofeedback study. Psychophysiology, 10(1), 46-47.
• Hubert, Mirja; Hubert, Marco; Gowzdz, Wencke; Raab, Gerhard & Reisch, Lucia (2014). Compulsive buying: An increasing problem? Investigating and comparing trends in Germany and Denmark, 2010-2012. Journal für Verbraucherschutz und Lebensmittelsicherheit - Journal of Consumer Protection and Food Safety, 9, pp. 280-284.
• Kenning, Peter; Raab, Gerhard & Reisch, Lucia (2014). The limits of rational consumerism: empirical evidence and consumer policy implications. Journal of Consumer Protection and Food Safety - Journal of Consumer Protection and Food Safety, 9, pp. 263-265.
• Goddard, Jason; Ajami, Riad & Raab, Gerhard (2014). The KANO Model and the future of the European Union: An attitude assessment of European citizenry. Business and Economics Journal, 5(2), 1-17.
• Raab, Gerhard & Menon, Mohan (2013). The ebay allure: Compulsive buying, internet addiction and the ability of self-control. Journal of Current Research in Global Business, 16(26), 25-35.
• Raab, Gerhard & Murray, Bill (2013). Homo economicus or Homo ludens? A survey of the behavioral motives of German investors. China-USA Business Review, 12(5), 439-449.
• Raab, Gerhard; Elger, Christian; Neuner, Michael & Weber, Bernd (2011). A neurological study of compulsive buying behavior. Journal of Consumer Policy. 34, pp. 401-413.
• Raab, Gerhard & Neuner, Michael (2008). Shopping addiction on the Internet: A study using the example of buying and auction behavior on Ebay. NeuroPsychoEconomics, 3(1), pp. 34-42.
• Raab, Gerhard; Staedham, Yvonne & Neuner, Michael (2005). Entrepreneurial potential: An exploratory study of business students in the U.S. and Germany. Journal of Business and Management, 11(2), pp. 71-88.
• Neuner Michael; Raab, Gerhard & Reisch, Lucia A. (2005): Compulsive buying in maturing consumer societies: An empirical re-inquiry. Journal of Economic Psychology, 26, pp. 509-522.
• Reisch, Lucia A.; Neuner, Michael & Raab, Gerhard (2004). A decade of behavioral purchase addiction research in Germany. Behavior Therapy, 14, pp. 120-125.
• Scherhorn, Gerhard; Reisch, Lucia & Raab, Gerhard (1990). Addictive buying in West Germany: An empirical study. Journal of Consumer Policy, 13 (4), pp. 355-387.

Articles in professional journals (not refereed) - selection

• Weinert, Stephan; Günther, Elmar; Rüger-Muck, Edith & Raab, Gerhard (2019). Scoring with lectures. Guest lectures at universities and their impact. Personalwirtschaft, special issue Employer Branding und Personalmarketing, 8, pp. 28-30. 
• Rüger-Muck, Edith; Raab, Gerhard & Merdian, Peter (2016). Emotional influence of wine websites. The German Wine Magazine, 3, pp. 31-33.
• Raab, Gerhard (2012). Neuromarketing: how do they taste Beethoven? Der Deutsche Weinbau, 23, pp. 14-19.
• Reisch, Lucia A.; Neuner, Michael & Raab, Gerhard (2004). On the emergence and spread of shopping addiction in Germany. Das Parlament, Aus Politik und Zeitgeschichte, B 1-2, pp. 16-22.
• Raab, Gerhard (2003). Book review: Karl-Erik Wärneryd (2001). Stock-market psychology: how people value and trade stocks. Cheltenham, UK: Edward Elgar. Journal of Consumer Policy, 26, pp. 229-237.
• Raab, Gerhard (2003). Customer relationship management: a holistic approach. Wirtschaftspsychologie aktuell, 3, pp. 10-15.
• Raab, Gerhard (2000). On dealing with card-based payment systems - new scientific findings. Card Forum, 6, pp. 48-54.
• Icks, Renate & Raab, Gerhard (1998). Model workshop bank and youth in dialogue. Bank Information, 6, pp. 65-67.

Contributions to books and online publications

• Ritter, Marc; Raab, Gerhard; Philipp, Piroth; Rüger-Muck, Edith (2023): Adoption of digitalization in grocery retailing: a systematic literature review of the last twenty years. In: K. Sachse & S. Kurzenhäuser-Carstens (Eds.): Abstracts of the 26th Symposium of the Society for Applied Business Psychology (GWPs), p. 49. Lengerich: Pabst Science Publishers.
• Ritter, Marc; Piroth, Philipp; Raab, Gerhard; Rüger-Muck, Edith (2022): Influence of situational factors on impulsive and pathological buying behavior in online grocery shopping. In: C. Bosau; G. Kiell & A. Pieczykolan (Eds.): Abstracts of the 25th Symposium of the Society for Applied Business Psychology (GWPs), p. 47. Lengerich: Pabst Science Publishers.
• Gouasé, Natalie; Raab Gerhard & Braun, Ottmar (2020). Health promotion in workers using positive psychology and self-management. In: T. Bäumer & P. Müller (Eds.). Abstracts of the 24th Symposium of the Society for Applied Business Psychology (GWPs), pp. 160-161. Lengerich: Pabst Science Publishers.
• Weinert, Stephan; Günther, Elmar; Rüger-Muck, Edith & Raab, Gerhard (2020): Artificial intelligence in personnel selection and its influence on employer attractiveness. In: M. Überwimmer; R. Fureder; M. Schmidthaler & M. Vorderwinkler (eds.). Proceedings of the 9th Cross-Cultural Business Conference 2020, 261-272. Düren: Shaker.
• Gouasé, Natalie, Braun, Ottmar & Raab, Gerhard (2019). Evaluation of a positive-psychology prevention intervention for teachers: results of a multimethod study. 14th Congress of the Division of Health Psychology of the German Psychological Society (DGPs), Greifswald, Germany. https://gp2019.uni-greifswald.de/wp-content/uploads/2019/09/2019-09-16-Programmheft-Gesundheitspsychologie_web.pdf
• Piroth, Philipp; Merdian, Peter; Raab, G. & Rüger-Muck (2019). The attention seeking and value expectations of wine label designs: An eye tracking experiment. 13th Annual American Association of Wine Economists (AAWE) Conference, Vienna, Austria. https://www.wine-economics.org/wp-content/uploads/2019/07/3C-Philipp-Piroth-The-attention-seeking-and-value-expectations-of-wine-label-designs-an-eye-tracking-experiment.pdf
• Gouasé, Natalie, Braun, Ottmar & Raab, Gerhard (2019). Multimethod stress evaluation: effects of an intervention on teachers' health including self-report and biologically measurement. 33th Annual Conference of the European Health Psychology Society, Dubrovnik, Croatia. https://2019.ehps.net/wp-content/uploads/2019/08/EHPS2019_Abstracts_booklet_08082019.pdf
• Gouasé, Natalie; Raab Gerhard & Braun, Ottmar (2019). Positive, health-related self-management - a trump card for teachers' health? Results from a randomized waitlist-control trial. 6th World Congress on Positive Psychology (WCPP), Melbourne, Australia. http://wcpp-2019.p.asnevents.com.au/days/2019-07-19/abstract/58992
• Weinert, Stephan; Günther, Elmar; Rüger-Muck, Edith & Raab, Gerhard (2019). The effect of company guest speakers on perceived employer attractiveness. In: M. Überwimmer; R. Fureder; M. Gaisch & Y. Salas (eds.): Proceedings of the 8th Cross-Cultural Business Conference 2019, 343-353. Düren: Shaker.
• Gouasé, Natalie; Braun, Ottmar & Raab, Gerhard (2019). Positive psychology and self-management: a promising basis for promoting well-being in the school work environment. In: M. Clasen; C. Hoffmann; H. Kolrep-Rometsch & R. Freytag (Eds.). Abstracts of the 23rd Symposium of the Society for Applied Business Psychology (GWPs), pp. 59-60. Lengerich: Pabst Science Publishers.
• Gouasé, Natalie; Raab, Gerhard & Braun, Ottmar (2018). How can we prevent teachers from mental diseases? The effectiveness of a positive psychology and self-management training on variables of teacher's health. 29th International Conference of Applied Psychology, Montréal, Canada.
• Raab, Gerhard; Rüger-Muck, Edith & Merdian, Peter (2018). How web design manipulations change customers' visual perception of a web store: an eye tracking study. 12th Annual Conference of American Association of Wine Economists (AAWE), Ithaca NY, USA. www. wine-economics.org/aawe/wp-content/uploads/2018/06/4C-Gerhard-Raab-How-web-design-manipulations-change-customers-visual-perception-of-a-web-shop-An-eye-tracking-study.pdf
• Gouasé, Natalie; Raab, Gerhard & Braun, Ottmar (2018). "Healthy teaching": a model for health-related positive self-management in teachers. 13th Meeting of the Austrian Society of Psychology (ÖGP), Linz, Austria. http://oegp2018.at/programm/abstracts-und-poster.
• Gouasé, Natalie; Raab, Gerhard & Braun, Ottmar (2018). Promoting health-related positive self-management in teachers. In: G. Felser; Gründl, M. & Starker, U. (Eds.). Abstracts of the 22nd Symposium of the Society for Applied Business Psychology (GWPs), p. 74. Lengerich: Pabst Science Publishers.
• Gouasé, Natalie; Braun, Ottmar & Raab, Gerhard (2017). "Healthy teaching": development and biopsychological evaluation of a training to increase well-being among teachers in Rhineland-Palatinate. In: A. Schorr (Ed.). Health Psychology 2017. pp. 204-206. Lengerich: Pabst.
• Peper, Martin; Raab, Gerhard & Reisch, Lucia (2017). Neuroeconomics. In: M. Wirtz (Ed.). Dorsch - encyclopedia of psychology, 18th ed. P. 1174. Göttingen: Hogrefe.
• Raab, Gerhard & Reisch, Lucia (2017). Purchasing behavior and payment systems. In: M. Wirtz (Ed.). Dorsch encyclopedia of psychology, 18th ed. Pp. 872-873. Göttingen: Hogrefe.
• Raab, Gerhard & Reisch, Lucia (2017). Consumer behavior and self-regulation. In: M. Wirtz (Ed.). Dorsch encyclopedia of psychology, 18th ed. Pp. 934-935. Göttingen: Hogrefe.
• Reisch, Lucia & Raab, Gerhard (2017). Behavioral economics. In: M. Wirtz (Ed.). Dorsch - encyclopedia of psychology, 18th ed. Pp. 1745. Göttingen: Hogrefe.
• Reisch, Lucia & Raab, Gerhard (2017). Consumer sovereignty. In: M. Wirtz (Ed.). Dorsch encyclopedia of psychology, 18th ed. P. 934. Göttingen: Hogrefe.
• Reisch, Lucia & Raab, Gerhard (2017). Sustainable development and sustainable consumption. In: M. Wirtz (Ed.). Dorsch - encyclopedia of psychology, 18th ed. P. 1152. Göttingen: Hogrefe.
• Reisch, Lucia & Raab, Gerhard (2017). Consumption, symbolic. In: M. Wirtz (Ed.). Dorsch encyclopedia of psychology, 18th ed. Pp. 933-934. Göttingen: Hogrefe.
• Reisch, Lucia & Raab, Gerhard (2017). Time well-being. In: M. Wirtz (Ed.). Dorsch - encyclopedia of psychology, 18th ed. P. 1858. goettingen: Hogrefe.
• Merdian, Peter; Rüger-Muck, Edith & Raab, Gerhard (2016). Emotional impact of wine selling websites: An investigation of the online perception of wine web stores. In: J. Bruwer; L. Lockshin; A. Corsi; J. Cohen & M. Hirche (Eds.). Conference Proceedings of the 9th Academy of Wine Business Research Conference, p. 213-220. Adelaide: Ehrenberg-Bass Institute for Marketing Science.
• Raab, Gerhard; Rüger-Muck, Edith & Merdian, Peter (2016). Emotions and web design: a study on the emotional perception of different web designs of online stores in the wine sector. In: K-O. Tietze; M. Hägerbäumer; I. Henrichs; O. Visbal & C. Warneke (Ed.). Abstracts of the 20th Symposium of the Society for Applied Business Psychology (GWPs), p. 52. Hamburg: Society for Applied Business Psychology (GWPs).
• Rüger-Muck, Edith; Raab, Gerhard & Merdian, Peter (2016). Investigation of perceived emotions on wine selling websites. Proceedings of the 10th Annual Conference American Association of Wine Economists. Bordeaux (FRA): University of Bordeaux.
• Peper, Martin; Raab, Gerhard & Reisch, Lucia (2014). Neuroeconomics. In: M. Wirtz (Ed.). Dorsch - encyclopedia of psychology, 17th ed. P. 1163. Bern: Hans Huber.
• Raab, Gerhard & Reisch, Lucia (2014). Purchasing behavior and payment systems. In: M. Wirtz (Ed.). Dorsch - encyclopedia of psychology, 17th ed. P. 857. Bern: Hans Huber.
• Raab, Gerhard & Reisch, Lucia (2014). Consumer behavior and self-regulation. In: M. Wirtz (Ed.). Dorsch - encyclopedia of psychology, 17th ed. Pp. 922-923. Bern: Hans Huber.
• Reisch, Lucia & Raab, Gerhard (2014). Behavioral economics. In: M. Wirtz (Ed.). Dorsch - encyclopedia of psychology, 17th ed. Pp. 1745. Bern: Hans Huber.
• Reisch, Lucia & Raab, Gerhard (2014). Consumer sovereignty. In: M. Wirtz (Ed.). Dorsch - encyclopedia of psychology, 17th ed. Pp. 921-922. Bern: Hans Huber.
• Reisch, Lucia & Raab, Gerhard (2014). Sustainable development and sustainable consumption. In: M. Wirtz (Ed.). Dorsch - encyclopedia of psychology, 17th ed. Pp. 1141-1142. Bern: Hans Huber.
• Reisch, Lucia & Raab, Gerhard (2014). Consumption, symbolic. In: M. Wirtz (Ed.). Dorsch - encyclopedia of psychology, 17th ed. Pp. 923-924. Bern: Hans Huber.
• Reisch, Lucia & Raab, Gerhard (2014). Time prosperity. In: M. Wirtz (Ed.). Dorsch - encyclopedia of psychology, 17th ed. P. 1821. Bern: Hans Huber. 
• Raab, Gerhard; Paul, Kathrin & Weichenmeier, Lena (2014). The effectiveness of neurofeedback (HEG) to reduce impulsive buying behavior. Proceedings of the^10th NeuroPsychoEconomics Conference, May 29 and 30, 2014, Ludwig Maximilian University, Munich, Germany. Association for NeuroPsychoEconomics, p. 48.
• Schubert, Anna-Maria; Weber, Bernd; Raab, Gerhard; Trautner, Peter & Bartling, Marcel (2014). Neural basis of the influence of payment systems (cash vs. debit card payment) on purchase behavior. Proceedings of the 10th NeuroPsychoEconomics Conference, May 29 and 30, 2014, Ludwig Maximilian University, Munich, Germany. Association for NeuroPsychoEconomics, p. 33.
• Raab, Gerhard; Elger, Christian; Neuner, Michael & Weber, Bernd (2010). The neural basis of compulsive buying. In: A. Muller & J. A. Mitchell (eds.). Compulsive buying: Clinical foundations and treatment. p. 63-86. London: Routledge.
• Raab, Gerhard & Paul, Kathrin (2010). The EBAY allure: Compulsive buying, internet addiction and the ability of self-control. In Western Decision Sciences Institute (ed.). Proceedings of the 39th Annual Meeting of the Western Decision Sciences Institute. p. 3591-3596. Denver, CO: Western Decision Sciences Institute.
• Raab, Gerhard & Weber Bernd (2010). Uncontrolled and compulsive buying: the unbalanced brain. In J. Smettan (Ed.). Opportunities and challenges in business psychology. pp. 51-63. Berlin: Deutscher Psychologen Verlag.
• Raab, Gerhard; Reisch, Lucia & Unger, Alexander (2010). Uncontrolled and addictive buying behavior in Germany: who cares about the economic crisis? In: J. Smettan (Ed.). Opportunities and challenges in economic psychology. Pp. 64-72. Berlin: Deutscher Psychologen Verlag.
• Raab, Gerhard & Neuner, Michael (2009). Shopping addiction as a non-substance dependence of developed consumer societies. In: D. Batthyány & A. Pritz (Eds.). Intoxication without drugs: non-substance addictions. Pp. 95-116. vienna: Springer.
• Neuner, Michael; Raab, Gerhard & Reisch, Lucia (2008). Buying addiction in adolescents. In: M. Klein (Ed.). Children and the dangers of addiction. Pp. 162-173. Stuttgart: Schattauer.
• Raab, Gerhard & Neuner, Michael (2008). Start-up-relevant personality traits of business students in Germany and the USA: A comparative empirical study. In: K. Kraus & K. Gundolf (Eds.): Status and perspectives of German-language entreneurship and SME research. Pp. 305-321. cologne: ibidem.
• Raab, Gerhard & Neuner, Michael (2007). The framing effect of price format. In Western Decision Sciences Institute (ed.): Proceedings of the 36th Annual Meeting of the Western Decision Sciences Institute. Denver, CO: Western Decision Sciences Institute.
• Raab, Gerhard & Neuner, Michael (2007): The effect of personality characteristics and the cultural context on entrepreneurial activity - A comparative study among German and American Business Students. In: Li, Zhan G.; Cannice, M.. & Chen, Rongxin (eds.): Proceedings of the 3rd. Annual San Francisco-Silicon Valley Global Entrepreneurship Research Conference 2007, March 28 - 31, 2007, San Francisco, Ca, p. 34. San Francisco: SVGER.
• Reisch, Lucia A.; Neuner, Michael & Raab, Gerhard (2007): On the emergence and prevalence of "shopping addiction" in Germany. In: U. Roschitsch (Ed.): Adolescents as consumers between influence and self-determination, pp. 60-63. Freising: Stark.
• Raab, Gerhard (2006). Can homo economicus still be saved? The image of man in he behavioral finance. In: V. von Nell & K. Kufeld (Eds.): Homo oeconomicus. A new model in the globalized world? pp. 107-123. Berlin: Lit Verlag.
• Neuner, Michael; Raab, Gerhard & Reisch, Lucia A. (2005a). Compulsive buying as a consumer policy issue in East and West Germany. In: K. Grunert & J. Thøgersen (eds.). Consumers, policy and the environment. pp. 89-114. New York, NY: Springer.
• Neuner, Michael; Raab, Gerhard & Reisch, Lucia A. (2005b): Gaming in the financial market. In: Eadington, W.R. (ed.): The Gambling Papers. Proceedings of the 12th International Conference on Gambling and Risk Taking. Nevada: University of Nevada Press.
• Raab, Gerhard (2005). Entrepreneurial personality: Initial findings from an international longitudinal study. In: L. Packebusch & S. Rülicke (Eds.). The future of human resource management. Pp. 53-62. lengerich: Pabst Science Publishers.
• Raab, Gerhard & Neuner, Michael (2005). Motives and conditions of regional radio presence: An empirical analysis of current and future advertising practices of regional companies. In: W. Seufert & J. Müller-Lietzkow (Eds.). Theories and practice of advertising in the mass media. Pp. 70-87. baden-baden: Nomos.
• Raab, Gerhard (2004a). Evaluation of the bank and youth in dialogue project. In H. Peters & G. Raab (Eds.). Bank and youth in dialogue, pp. 55-69. Oberhausen: Athena.
• Raab, Gerhard (2004b). Prodigal sons - materialistic daughters. In: K. Eggimann (Ed.). 2nd International industry seminar for women. Pp. 1-12. Biel, Switzerland: Biel University of Applied Sciences.
• Raab, Gerhard (2004c). Compensatory and addictive buying behavior: Developments and implications. In: R. Brinkmann & C. Uthmann (Ed.). Business psychology. Upheavals and continuities, Proceedings of the 10th conference of the Society for Applied Economic Psychology 2004. pp. 67-68. Heidelberg: Learnlife.
• Raab, Gerhard & Neuner, Michael (2004a). Motives for financial investment decisions of private investors. In: W. Bungard, B. Koop & C. Liebig (Ed.): Psychology and business live. Current topics in business psychology in research and practice, pp. 532-539. Munich: Rainer Hampp.
• Raab, Gerhard & Neuner, Michael (2004b). Stock market playground: motives for investment decisions in capital markets. In: S. M. Schmitz-Buhl (Ed.). Economic psychology: perspectives for the future, p. 36. Heidelberg: R. v. Decker.
• Neuner, Michael & Raab, Gerhard (2001). Consumer insolvency and residual debt discharge in practice: expectations and reality. In: M. Neuner & G. Raab (Eds.). Consumer insolvency and residual debt discharge, pp. 17-30. Baden-Baden: Nomos.
• Raab, Gerhard (2001). Overindebtedness and money socialization: possibilities and limits of preventive consumer education. In: M. Neuner & G. Raab (Eds.). Consumer insolvency and residual debt discharge, pp. 143-159. Baden-Baden: Nomos.
• Raab, Gerhard (2000). Buying addiction: compensatory and addictive buying behavior. In: S. Poppelreuter & W. Gross (Eds.). Not only drugs are addictive, pp. 147-164. munich: Psychologie Verlags Union.
• Raab, Gerhard (1998). Illusion of spending control - Limits of self-controlled consumption behavior and consumer policy implications. In: M. Neuner & L. A. Reisch (Eds.). Consumer perspectives: behavioral aspects and infrastructure, pp. 73-85. Berlin: Duncker & Humblot.
• Raab, Gerhard (1997). Psychology of money: the influence of attitudes and forms of money on consumption behavior: In: G. Richardt; G. Krampen & H. Zayer (Eds.). Contributions to applied psychology, pp. 320-312. Bonn: Deutscher Psychologen Verlag.
• Raab, Gerhard (1995). Debt behavior of private households. In: Professional Association of German Psychologists (Ed.). Congress of Applied Psychology, pp. 205-206. Bonn: Deutscher Psychologen Verlag.
• Raab, Gerhard (1993). Modern payment systems and consumer behavior. In: Professional Association of German Psychologists (Ed.). Congress of Applied Psychology, pp. 180-181. Bonn: Deutscher Psychologen Verlag.
• Scherhorn, Gerhard; Reisch, Lucia & Raab, Gerhard (1992). Addictive buying: further investigations in West and East Germany. Paper presented at the IAREP/ GEW Joint Conference on Economic Psychology and Experimental Economics, Frankfurt/ Main, August, pp. 27-30, 1992.

Exhibition

Haus der Geschichte der Bundesrepublik Deutschland - Zeitgeschichtliches Forum (2019/2020). Pure Luxury Exhibition, September 11, 2019-April 13, 2020.
https://www.hwg-lu.de/hochschule/organisation/hochschulkommunikation/news-pressemitteilungen/artikel/haus-der-geschichte-der-bundesrepublik-deutschland-praesentiert-forschungsarbeiten-von-prof-dr-gerha-1.html
https://www.hdg.de/zeitgeschichtliches-forum/ausstellungen/purer-luxus/