Overview of research topics at our university
Applied economics
- Applied Econometrics(Prof. Erbsland)
- Energy Economics(Prof. Wölfing)
- Financial Economics (Prof.Sidki)
- Microeconomics (Prof. Wölfing)
- Political Economy / Public Choice(Prof. Sidki)
- Public Enterprise Economics(Prof. Sidki)
- Public Finance(Prof. Sidki)
- Environmental Economics (Prof. Wölfing)
- Competition Economics (Prof. Wölfing)
Aesthetic research
Further information and contact persons for this research topic can be found here.
Behavioral Economics
- Investment behavior and financial psychology(Prof. Raab)
- Consumer Behavior and Consumer Policy(Prof. Raab)
- Customer Management(Prof. Rüger-Muck)
- Neuromarketing (Prof. Rüger-Muck)
- Neuroeconomics and Business Psychology(Prof. Raab)
- Consumer Research(Prof. Rüger-Muck)
Controlling/Corporate Management
- Business Intelligence, Big Data, Data Science and IT-based Corporate Management(Prof. Seufert)
- Controlling and Corporate Planning, Cost and Revenue Accounting(Prof. Martin)
- CSR Reporting(Prof. Müller)
- Information Management and Strategic Management, esp. Digital Transformation(Prof. Seufert)
- Measurement, Control and Reporting of Intangible Assets(Prof. Kirchner-Khairy)
- Sustainability Controlling (Prof.Müller)
- Performance Management(Prof. Hannig; Prof. Müller)
- Risk Controlling with focus on risk assessment and risk reporting(Prof. Kirchner-Khairy)
- Business Valuation (Prof.Kihm)
- Sales Controlling (Prof. Kühnapfel)
Empirical research in the health sector
- Workplace health promotion(Prof. Raum)
- Epidemiology of chronic diseases(Prof. Raum)
- Public Health(Prof. Raum)
- Health services research(Prof. Raum)
Empirical economic research
- Case Research(Prof. Dreßler)
- Energy Market Analysis(Prof. Wölfing)
- Forecasting Models(Dr. Boden)
- Prognostics/Forecast(Prof. Kühnapfel)
Entrepreneurship
- Medium-sized companies and business start-ups(Prof. Martin)
- Company foundation & Company succession(Prof. Stadler)
- Strategic management using the example of the wine industry(Prof. Dreßler)
- Strategic management and corporate governance in small and medium-sized (family) businesses(Prof. Stadler)
Development, pedagogy and ethics of nursing and midwifery - Professional research.
Further information and contact persons for this research topic can be found here.
External Accounting (Financial Accounting)
- Current issues in auditing(Prof. Angermayer)
- Empirical balance sheet research(Prof. Müller)
- Financial statement analysis(Prof. Kihm)
- Group accounting(Prof. Angermayer; Prof. Kihm)
- Accounting (HGB, IFRS, consolidated financial statements, US-GAAP)(Prof. Kihm; Prof. Martin)
- Accounting and taxation of cross-border (direct) investments(Prof. Kihm)
- Risk Management(Prof. Martin)
- Value-based controlling / company valuation (esp. IFRS goodwill impairment test)(Prof. Kirchner-Khairy)
Finance
- Banks as Central Players of Finance - Analysis of Business Models and Strategies and their Transformation(Prof. Hehn-Ginsbach)
- Corporate Finance - Trends and Current Challenges(Prof. Hehn-Ginsbach)
- German Private Banks - Financial Statement Analysis and Value Drivers(Prof. Hehn-Ginsbach)
- Risk management and key figures(Prof. Pohl)
- Statistical analyses of different asset classes(Prof. Pohl)
Flight, Migration and Racism - Practice Research
Further information and contact persons for this research topic can be found here.
History, theory, law and ethics of social work - Professional research
Further information and contact persons for this research topic can be found here.
Health, obstetrics, nursing, and dementia practice and care research.
Further information and contact persons for this research topic can be found here.
Health economy and business
- Applied multivariate statistical methods(Prof. Erbsland)
- Controlling of health care companies(Prof. Häusler)
- Demographic development and the impact on social security systems(Prof. Erbsland)
- Financial controlling of health care companies(Prof. Häusler)
- Health economic evaluation(Prof. Erbsland)
- International healthcare management(Prof. Häusler)
- Management of integrated healthcare providers(Prof. Häusler)
- Management in value networks of integrated/intersectoral care(Prof. Häusler)
- Remuneration systems for hospitals and integrated care(Prof. Häusler)
- Health services research(Prof. Erbsland)
International economy
- Management in Central and Eastern Europe(Prof. Thomaschewski)
- Economics of China(Prof. Darimont)
- International Healthcare Management(Prof. Häusler)
Capital Market Research
Corporate Finance - Corporate Finance(Prof. Hehn)
Childhood, Youth and Family - Practice Research
Further information and contact persons for this research topic can be found here.
Logistics
- Automotive industry and automotive logistics (Prof. Iskan)
- European land transport (FTL, LTL, general cargo) and rail freight transport (intermodal) (Prof. Iskan)
- Area freight forwarding in the automotive industry(Prof. Iskan)
- Green Logistics/ Sustainable Supply Chain Management(Prof. Gissel)
- Industrialization of the structure and process organization of OEMs, Tier-1 suppliers and logistics service providers(Prof. Iskan)
- Industry 4.0 / Logistics 4.0 (Smart Data and Industrial Internet) (Prof. Iskan)
- Logistics market survey, esp. Turkey, Iran, CIS countries(Prof. Iskan)
- Management of logistics networks(Prof. Schmidt)
- Network Management(Prof. Gissel)
- Shared Service Center in the automotive and logistics service industry(Prof. Iskan)
- Software based transport and contract logistics optimization(Prof. Iskan)
- Stationary Contract Logistics and Production Supply (Light Assembling)(Prof. Iskan)
- Fault Management in Logistic Networks(Prof. Schmidt)
- Tender Management in Transport and Contract Logistics (Prof. Iskan)
- Transport Control (Prof. Schmidt)
Health care management
- Financial controlling of health care companies(Prof. Weber-Dreßler)
- International Controlling (Prof. Weber-Dreßler)
- Strategic and Operational Controlling(Prof. Weber-Dreßler)
Marketing
- Customer Experience and Customer Journey Management(Prof. Ehm)
- Customer Relationship Management(Prof. Selchert)
- Digitalization in marketing and sales(Prof. Ehm)
- Marketing strategies in digital business(Prof. Günther)
- Marketing and Sales in the Wine Industry(Prof. Ehm)
- Market research/ Market and customer intelligence(Prof. Ehm)
- Market psychology(Prof. Unger)
- Media Planning(Prof. Unger)
- Organizational Resilience and Adaptation to Climate Change(Prof. Günther)
- Service and Sales Optimization(Prof. Selchert)
- Social Media, Word-of-Mouth and Influencer Marketing(Prof. Ehm)
- Strategic Marketing (Prof. Rüger-Muck)
- Behavioral economic aspects, esp. in marketing and sales as well as economic aspects of everyday life (happiness, partnership, etc.)(Prof. Kühnapfel)
Sustainability
- Climate policy(Prof. Wölfing)
- Sustainability in the wine industry(Prof. Dreßler)
- Sustainability and operational energy management(Prof. Kals)
- Environmental economics (Prof.Wölfing)
- Environmental regulation(Prof. Wölfing)
Organization and personnel
- Basic work/simple work(Prof. Rump)
- Employment and Employability(Prof. Rump)
- Change Management and Organizational Development(Prof. Iskan)
- Demography Management(Prof. Rump)
- Digitalization / Work 4.0(Prof. Dreßler; Prof. Rump)
- Diversity(Prof. Rump)
- Diversity Management(Prof. Weinert)
- E-coaching under intercultural aspects(Prof. Iskan)
- Securing skilled workers and employer attractiveness(Prof. Rump)
- Women in leadership positions(Prof. Rump)
- Mix of generations(Prof. Rump)
- Human Resource Management, Personnel Management and Personnel Development(Prof. Martin)
- International Project Management(Prof. Gissel)
- Career Policy (Prof.Rump)
- Comparative Cultural Research (Prof. Iskan)
- Life-phase oriented personnel policy(Prof. Rump)
- Mobile Work(Prof. Rump)
- New Normal(Prof. Rump)
- New Work(Prof. Rump)
- Organization Taxonomy(Prof. Dreßler)
- Personnel Selection(Prof. Weinert)
- Personnel and management development(Prof. Weinert)
- Personnel Management in the Automotive and Logistics Industry(Prof. Iskan)
- Personnel marketing and employer branding(Prof. Weinert)
- Strategic competence planning(Prof. Rump)
- Strategic personnel planning (Prof.Rump)
- Strategic Human Resource Management (Prof. Weinert)
- Trends in the world of work(Prof. Rump)
- Virtual Team Organization(Prof. Gissel)
- Knowledge Transfer to Growth Markets (Asia, Latin America, Russia, Turkey, Iran)(Prof. Iskan)
- Time policy (Prof. Rump)
Law
- Chinese Law(Prof. Darimont)
- Internet Law(Prof. Baumann)
- Transportation Law(Prof. Baumann)
Social Exclusion and Critical Everyday Research - Practice Research
Further information and contact persons for this research topic can be found here.
Tourism
- Wine tourism(Prof. Dreßler; Prof. Ehm)
Overindebtedness, consumer insolvency and debt counseling
Further information and contact persons for this research topic can be found here.
Environment and economy
- Electromobility(Prof. Bongard)
- Energy Management(Prof. Kals)
- Energy Economics and Emissions Trading(Prof. Wölfing)
Corporate Governance
- Business Administration for Public Administrations(Prof. Kronenberger)
- Business Process Outsourcing(Prof. Iskan)
- Digital Business Models (Platform Business)(Prof. Iskan)
- Innovation (Prof.Dreßler)
- Innovation Management (Prof.Völker)
- Sustainability Management (Prof.Völker)
- Organization (Prof.Dreßler)
- Strategy(Prof. Dreßler)
- Strategic Corporate Management (Prof. Thomaschewski)
- Strategic Business Development (Prof. Selchert)
- Strategic Management (Prof.Völker)
- Strategic Management and Leadership(Prof. Iskan)
- Sustainable Management (Prof.Hannig)
- Growth Strategies (Prof. Thomaschewski)
Corporate crisis and insolvency
- Companies in crisis (restructuring, reorganization, insolvency)(Prof. Kihm)
Business Informatics
- Mapping of business issues in ERP systems(Prof. Pohl)
- Business Intelligence / Big Data / Analytics especially (but not exclusively) using SAP HANA(Prof. Freyburger)
- Cloud Computing(Prof. Hannig)
- Copulas / Dependency Modeling / Statistics(Prof. Coblenz)
- Data Science / Analytics (Prof. Coblenz)
- Industry 4.0/ Logistics 4.0(Prof. Thomé)
- Information Security (Prof. Röckle)
- Internet of Things (IoT) (Prof. Thomé)
- IT Service Management (Prof. Dorrhauer)
- IT support of business planning(Prof. Freyburger)
- Machine Learning / Neural Networks / Autoencoders(Prof. Coblenz)
- Management Information Systems (Prof. Hannig)
- Simulation(Prof. Coblenz)
- Smart Energy Management(Prof. Thomé)
- Smart Home/ Ambient Assisted Living(Prof. Thomé)
- Software Engineering(Prof. Dorrhauer)
- Software Development, Web Applications(Prof. Röckle)
- Software Architectures (Prof. Thomé)
- System Dynamics(Prof. Bongard)
Science and higher education research
- Digital teaching and learning concepts(Prof. Hehn-Ginsbach)
- University Management(Prof. Müller)